WHAT WE DO AT CID

We manage the entire advertising concession in-house, providing a seamless experience for both the airport and its advertisers. Our services include:

  • Digital advertising across a growing network of LCD screens and LED displays
  • Print and static signage placed throughout the terminal
  • Custom, high-impact advertising solutions developed for local, regional, and national brands
  • Turnkey installation, maintenance, and content management
  • Real-time scheduling and updates through our proprietary digital signage software

Our team handles everything from sales outreach and presentations to creative placements, ensuring every advertiser receives personalized attention and results-driven campaigns.

WHY IT WORKS

Varsity Group’s approach is built on local relationships, thoughtful design, and a commitment to results. We focus on three core goals:

  1. Enhance the terminal’s visual environment with clean, modern, high-quality displays
  2. Deliver real value for advertisers through smart placements and flexible digital options
  3. Increase non-aeronautical revenue for the airport through effective, relationship-driven sales

With an upscale, captive audience of travelers spending more time in the terminal than ever before, CID offers advertisers a distinctive platform far beyond traditional media outlets.

TESTIMONIALS

Pam Hinman

“We have a long-standing relationship with Varsity Group and have been nothing but impressed with their various products and customer service over that time span. Their response time to product and equipment inquiries, as well as service calls, is quick and professional. We plan to continue our relationship and work closely with Varsity Group moving forward with potential promotional needs for our district.”

Pam Hinman
Marketing and Communications Director, FLYCID
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LET’S TALK!

Connect with us…

Whether you’re a business looking to advertise in schools, or a high school interested in custom branding or LED products, Varsity Group is ready to work with you.

Fill out the form to get in touch with us and learn how we can make your vision a reality!

We want to hear from you!